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datosclaros is comprised of a team of professionals with training and experience in the different research areas. As the first consulting firm in Argentina to offer online market research, our company is motivated to constantly search for the latest ways in which technology can offer clients more adequate and efficient solutions.
Market Research
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Segmentation / consumer profiles / use, habits and attitudes
Customer satisfaction
Market share / potential market
Brand image / brand value
Concept and product testing
Pre and post advertising testing / creative development
Image and price flexibility
Website evaluation
Social Research
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Socio-cultural studies (urban communities, children, teenagers, youth)
Corporate image of companies, institutions and public organisms
Corporate social responsibility
Organization positioning
Corporate communication strategies
Electoral behavior studies
Campaign tracking and evaluation
Ballot boxes
Campaign evaluations
Political marketing
Demographic studies
Human Resources
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Internal Climate
Analysis of organizational culture
Employee satisfaction, demands, and expectations
Evaluation of training results
Consulting
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Positioning
Communicational axis and approaches
Segmentation
Marketing campaigns
Organizational structure

Training
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The impact of online methods in market research
Online surveys: how to design them, what works and what doesn't
Website evaluation
E-commerce site evaluation
Tailored courses designed to meet specific needs

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