DC at the Insight Innovation Exchange in San Pablo, Brazil
In 2012 we began to explore online surveys that combined fun contents and story–telling. We then compared the use of two types of surveys, Clasik and Ludik, asking the same questions in different ways.
In 2013, we continued the experience and presented a case study in the San Pablo Conference in conjunction with Molinos.
In this case more commitment and creativity were fostered in an online survey with a novel methodology based on storytelling and gaming See more
Would you like to see how Ludik can be applied to your market research?
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For the successful design of a marketing campaign, you need in–depth understanding of what leads a consumer to choose or refuse a brand: Insight. DC has developed a flexible, comprehensive solution to accompany brands in this process.
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DC expands and moves its offices to Belgrano
We have opened new more spacious offices for our work and we look forward to welcoming our clients at the new location.
The address is Conde 2024 1° “B” and our phone number remains the same: (54-11) 4107–4107.
